Copywriting | Creative Concepting | Social Strategy
IG: @clawstnt | TW: @clawstnt | FB: @clawstnt
TNT’s critically acclaimed series, Claws, earned quite the reputation for it’s wild, in-your-face storylines and outspoken celebration of women and sisterhood. As the lead social copywriter from Seasons 1-3 (heading into the fourth and final season), I was responsible for crafting a persona and voice that was proudly extra AF. Our unapologetically fierce stance on copy cultivated a passionate online community who at times, even shouted out ya girl. Oooooowwww!